22 - 23 October 2025
Sands Expo & Convention Centre, Singapore
Conference Agenda
Singapore, 22 - 23 October 2025
Schedule
Create your personal agenda –check the favourite icon
Oct 228:50
Conference pass
Welcome Address by Terrapinn
Keynotes
Welcome to Day 1 of Accounting & Business Show Asia 2025
Oct 229:20
Conference pass
Title Sponsor Keynote Presentation by Xero Asia
Keynotes
Representative from Xero
Oct 229:50
Conference pass
Keynote Presentation: Expanding globally without borders: Overcoming cross-border business challenges
Keynotes
Shawn Shen, Country Manager SG, WorldFirst (Ant International)
Oct 2210:30
Conference pass
Panel: Matching your HR strategy to the size & complexity of your business
People Stage
Evelyn Tay, Chief Executive Officer and Group Chief Human Resources Officer, EtonHouse International Education Group
Moderator: Ujjwal Sarao, Chief People Officer, Graas
Oct 2210:30
Conference pass
Panel: Omnichannel strategies that actually work for SMEs: How to align sales, marketing and customer experience
Customer & Commerce Stage
Oct 2210:30
Conference pass
Panel: The cashflow crunch: How to improve liquidity without raising capital
Finance Stage
Sponsored by Fluid Financial
Dimple Lalwani, Head of Finance (Group), Wellesta
Sebastien L’Hermitte, Former Vice President of Finance, BESI Singapore Pte Ltd
Oct 2210:30
Conference pass
Panel: When to invest in talent: Building your dream team in Asia’s accounting industry
Practice Stage
Oct 2210:30
Conference pass
Panel: Why more finance teams are layering agile tools & solutions over their ERP
Keynotes
Businesses don’t need to replace their ERP, just enhance it smartly.
By attending this session, you will gain insights into:
- ERPs are powerful but often slow to change. What gaps have you filled with smaller tools?
- How do you evaluate when to complement vs. customise your ERP?
- What has been the impact of adding purpose-built tools for expense, AP, or reporting?
- What advice would you give to others looking to integrate nimble tools into their ERP environment?
- Implementation experience of these agile tools?
Moderator: Achyut Balaji, Head of Product, Summit
Jo-Ann Chung, Chief Executive Officer, Summit
Oct 2211:20
Conference pass
Presentation TBC
Finance Stage
Representative from Convera
Oct 2211:20
Conference pass
Presentation TBC
Practice Stage
Representative from BGL Corporate Solutions
Oct 2211:20
Conference pass
Presentation: Future-ready at scale: How practitioners build trusted digital journeys?
Keynotes
Sponsored by ST Engineering
Oct 2211:20
Conference pass
Presentation: Future-ready at scale: How practitioners build trusted digital journeys?
Customer & Commerce Stage
Danica Burke, General Manager, FST
Oct 2211:20
Conference pass
Presentation: Payroll nightmares: How we fixed ours and saved hundreds of hours
People Stage
Reserved for Sponsor
Oct 2211:45
Conference pass
Fireside Chat: The journey of building a thriving accounting firm in Asia: Expert insights from a Managing Partner
Practice Stage
Bryan Zhao, Founding Partner, Harvest Accounting Pte. Ltd.
Oct 2211:45
Conference pass
Outdated systems are holding you back: What Singaporean and ASEAN businesses need to do / AI-Powered growth: How Southeast Asia companies are cutting costs and unlocking revenue
Keynotes
Representatives from Xero
Oct 2211:45
Conference pass
Presentation: Rethinking employee experience: Boosting engagement in a digital-first workplace
People Stage
Oct 2211:45
Conference pass
Presentation: The subscription economy in Asia: Why customers are renting, not buying
Customer & Commerce Stage
Reserved for Sponsor
Oct 2211:45
Conference pass
Presentation: Unlocking real-time financial insights: The KPIs that matter for businesses
Finance Stage
Sponsored by JCurve
Oct 2212:10
Conference pass
Presentation TBC
Practice Stage
Representative from Intuit Quickbooks
Oct 2212:10
Conference pass
Presentation TBC
Customer & Commerce Stage
Issac Liu, Founder, Oktos
Oct 2212:10
Conference pass
Presentation: Too much data, not enough insight: Why finance teams must rethink analytics
Finance Stage
Cindy Choong, Director of APAC Finance, ADM
Oct 2212:10
Conference pass
Presentation: Wellness that works: How employee programs are driving productivity, retention, and success
People Stage
Oct 2213:50
Conference pass
Keynote Presentation TBC
Keynotes
Representative from Intuit Quickbooks
Oct 2214:10
Conference pass
Keynote Panel: Business owner perspectives: Building a culture of innovation in Asia
Keynotes
Don Anderson, Chief Executive Officer, Kaddadle
Oct 2215:00
Conference pass
Roundtable Discussions (1 - 5)
Keynotes
Oct 2215:45
Conference pass
Case study: Deploying agentic AI workflows into record-to-report cycle
Keynotes
Oct 2215:45
Conference pass
Panel: How the CFO role is evolving: From steward to strategic partner
Finance Stage
Moderator: Samantha Chan, Country Head - Singapore, Chartered Accountants Australia & New Zealand
Shi Mei Chin, Chief Financial Officer, Spark Systems Pte Ltd
Paul Gardner, Chief Executive Officer, fresh accounting
Oct 2215:45
Conference pass
Panel: The rise of social commerce: How brands are monetising engagement beyond likes and shares
Customer & Commerce Stage
Moderator: Tina Ahmed, Advisory Board Member (Digital Marketing), Sponsors In Tech
Oct 2215:45
Conference pass
Presentation: Revolutionize your tax filling through #SFFS and #OSP
Practice Stage
By attending this session, you will gain insights into:
- Your business moves fast, your filings can too!
- Discover how #SFFS (Seamless Filing From Software) and #OSP (One-Stop Payroll) are changing the game, replacing manual prep with automated efficiency.
- Experience seamless tax filing and simplified payroll reporting, all from one integrated platform.
William King, Deputy Director, Digital Ecosystem & Partnership, IRAS
Oct 2215:45
Conference pass
Presentation: Trust, truth, and TikTok: How to engage your Gen-X to Gen-Z workforce
People Stage
Oct 2216:10
Conference pass
Presentation: AI, Trust & Time: How AI brings us back to the core of professional serves – trust building
Practice Stage
Charles Chen, Managing Director, CAP Advisory Group Pte. Ltd.
Oct 2216:10
Conference pass
Presentation: From scroll to strategy – TikTok for Business – A playbook for scaling service-based brands in SEA
Keynotes
TikTok for Business invited on behalf of WorldFirst
Marcus Yeo, Business Development, SEA, TikTok for Business
Oct 2216:10
Conference pass
Presentation: Rewriting the script: From role rigidities to agile capabilities
People Stage
Oct 2216:35
Conference pass
Panel: The war for talent in Southeast Asia: What it takes to attract and retain the right people
People Stage
Moderator: Ming Yong Lee, Senior Program Manager, International HR, Rakuten
Melanie Phua, Managing Director Singapore, SEA & Europe, Vitasoy International
Rajashree Chandramogan, APAC Publishing, eSports and Enterprise HR Business Partner, Riot Games
Eric Wong, Head of Executive Talent Access, APAC & EMEA, Kenvue
Oct 2216:35
Conference pass
Panel: Winning and retaining clients in 2025: What ASEAN business owners really want
Practice Stage
Moderator: Sarjit Singh, Past Chairman, Singapore Council, Chartered Accountants Australia and New Zealand
Oct 2216:35
Conference pass
Panel: Women on board! Closing the leadership gap at the highest levels
Keynotes
Moderator: Sarah Lawrance, Founder & Chief Executive Officer, Hot Toast
Oct 2216:35
Conference pass
Presentation: How to make the month-end close crunch a thing of the past
Finance Stage
Reserved for Sponsor
Oct 2216:35
Conference pass
Presentation: Smart conversations, more sales: AI-driven chatbots in commerce
Customer & Commerce Stage
Reserved for Sponsor
Oct 2217:00
Conference pass
Presentation: Talent at the top: Full-time resource vs fractional C-Suites
Finance Stage
Create your personal agenda –check the favourite icon
Oct 239:20
Conference pass
Welcome Address by Terrapinn
Keynotes
Welcome to Day 2 of Accounting & Business Show Asia 2025
Oct 239:50
Conference pass
Title Sponsor Keynote Presentation by Xero Asia
Keynotes
Representative from Xero
Oct 2310:20
Conference pass
Platinum Sponsor Address
Keynotes
Reserve for Sponsor
Oct 2311:00
Conference pass
Panel: Another dashboard? How to actually leverage business data
Keynotes
Sponsored by SAGE
Oct 2311:00
Conference pass
Panel: Employer branding in Southeast Asia: What matters to top talent in 2025 and beyond
People Stage
Moderator: Emily Draycott-Jones, Chief Human Resources Officer, Digital Edge DC
Natasha Wahap, Head of Employer Branding & Recruitment Marketing, L'Oréal
Oct 2311:00
Conference pass
Panel: Smart finance & payment strategies for every SME
Finance Stage
Sponsored by WorldFirst
Antoine Carel, CFO, 1880 Singapore
Veronica Teo, Deputy Director, Partnerships, 2C2P
Oct 2311:00
Conference pass
Panel: Smart growth: How accounting firms can leverage AI and tech for sustainable success
Practice Stage
Oct 2311:00
Conference pass
Panel: The ROI-centered mentality: Marketing as a driver of revenue and growth
Customer & Commerce Stage
Moderator: Munas van Boonstra, Managing Director, Southeast Asia, Monks
Jean Soh, Executive Director, Global Head of Chemical Marketing, OPIS, A Dow Jones Company
Oct 2311:50
Conference pass
Presentation: AI learns empathy: Can leaders keep up?
People Stage
Rachel Lee, Human Resources Director, South Asia-Pacific, Getinge
Oct 2311:50
Conference pass
Presentation: Digital transformation ROI: Hype vs. reality and how to measure what really matters
Keynotes
Oct 2311:50
Conference pass
Presentation: Which advisory services actually add value, and which are just noise
Practice Stage
Oct 2311:50
Conference pass
Presentation: Who’s watching? How climate reporting is shaping corporate accountability
Finance Stage
Vincent Lim, Chief Financial Officer, A*STAR - Agency for Science, Technology and Research
Oct 2311:50
Conference pass
Presentation: Why no one reads your emails and what to do about it
Customer & Commerce Stage
Esther Tan, Global Director of Marketing & E-commerce, Plaza Premium Group
Oct 2312:15
Conference pass
Fireside Chat: Transforming GST compliance with InvoiceNow
Finance Stage
Sponsored by IMDA
Gilfred Chew, Senior Manager, E-invoice Project Office, IMDA
Zuming Chong, Manager, GST Division, IRAS
Oct 2312:15
Conference pass
Presentation TBC
Keynotes
Sponsored by SAGE
Oct 2312:15
Conference pass
Presentation: Beyond profit: The future is human sustainability
People Stage
Cyl Lin, Human Resources Director & APJ HR Business Partner, Tech Data APAC
Oct 2312:15
Conference pass
Presentation: The power of personalisation: How we increased conversions with data-driven marketing
Customer & Commerce Stage
Jasela Sarin, Connectivity Director APAC, Go City
Oct 2313:50
Conference pass
Platinum Sponsor Keynote Address
Keynotes
Reserved for Sponsor
Oct 2314:10
Conference pass
Keynote Panel: Winning as One: The new rules of cross-functional leadership in modern SMEs
Keynotes
Oct 2315:00
Conference pass
Roundtable Discussions (6 - 10)
Keynotes
Oct 2315:45
Conference pass
Panel: How Generative AI is transforming business workflows in Asia: Real-world applications
Keynotes
Moderator: Batya Shulman, Partner, Select Investors
Sarah Lawrance, Founder & Chief Executive Officer, Hot Toast
Jackson Ng, Chief Operating Officer & Chief Technology Officer, Azimut Investment Management Singapore Ltd
Oct 2315:45
Conference pass
Panel: Learning and development trends in Asia: What’s hot, what’s not, and what’s coming next
People Stage
Michelle Shoo, Regional Head, People Growth & Experience (ASMEA), TUV SUD
Oct 2315:45
Conference pass
Panel: The Pricing Debate: Hourly rates, subscription models or value-based fees in today’s competitive market
Practice Stage
Preety Agarwal, Managing Director, Metier
Lynn Chou, Director, Accounture Consultancy
Oct 2315:45
Conference pass
Presentation: Don’t compete on price – compete on purpose
Customer & Commerce Stage
Oct 2315:45
Conference pass
Presentation: Unlocking value: ESG due diligence as the new alpha in M&A deals
Finance Stage
Oct 2316:35
Conference pass
Panel: Fast-growth, high-risk: What the finance teams of hyper-scaling companies have in common
Finance Stage
Mark Chito Fajiculay, Chief Finance Officer (CFO), Globalport Terminals
Oct 2316:35
Conference pass
Presentation: Balancing compliance and efficiency: How Singapore’s accounting firms are keeping up with regulation
Practice Stage
Oct 2316:35
Conference pass
Presentation: The CFO + CHRO alliance: Building resilient businesses in times of uncertainty
People Stage
last published: 07/Aug/25 10:25 GMT
TALK TO US
For sponsorship and
exhibition opportunities
Laura Binns
Roshinee Singh
JOIN THE #ABSHOWASIA COMMUNITY
Created by
Terrapinn is proud to be a member of isla.
Working together to build sustainable events