Stacey Plaine | Director of Marketing
W Brisbane

Stacey Plaine is the Director of Marketing at W Brisbane, a passionate brand builder, and a global award-winning Marketing & PR specialist. She has 14 years of experience working in luxury/ lifestyle hotels and resorts with Marriott International across UK, Europe, Maldives & Australia and has developed over 50 restaurant and bar brands worldwide (Including co-owning and operating a rooftop bar in Mayfair). She has been recognised as a 'Future Leader' and '30 under 30' at the Restaurant Marketer & Innovation European Summit and more recently, she was announced as the '2023 Global Elite Award for PR & Communications Leader of the Year' and the '2023 QHA Awards for Excellence - Best Marketed Hotel'. She is passionate about mentoring and developing the next generation of Hospitality Marketeers and is the co-chair for the ‘Women in Leadership’ for all ANZP Marriott International hotels in partnership with UN Women.

Appearances:

Day 1 @ 11:00

Interactive Roundtables: What Makes The Perfect Leader

11:00 - 11:20: Breakfast

11:30 - 12:30: Roundtables - What Makes The Perfect Leader

Join us for an interactive session "What Makes The Perfect Leader", moderated by Scott Bear, General Manager of Mercure Sydney Manly Warringah. This dynamic session will feature industry leaders and experts who will discuss the qualities and traits that define exceptional leadership. Key questions will include:

What is their current leadership style, and how has it evolved over their career?
What is their priority among Environmental, Social, and Governance (ESG) initiatives, and why?
Do they lean more towards tradition or embrace innovation and change?
Who is the business’s most important stakeholder, and why?
How do they rank the importance of guest satisfaction, minimizing expenses, and team morale?

Following the panel, engage in a roundtable discussion where attendees will collaborate with and explore what makes a leader truly stand out. Roundtable leaders will then share the groups collective insights, creating a rich, collaborative learning experience. This will be a unique opportunity to reflect on leadership qualities, share ideas, and gain fresh perspectives to help shape the industry's aspiring leaders.

Moderator: Scott Bear, General Manager, Mercure

Kathryn Carling, General Manager, Doma Hotels

Stacey Plaine, Director of Marketing, W Brisbane

Rebecca Hamey, General Manager, EVT

Anthony Metcalfe, Hotel Manager, Capella Sydney

Day 1 @ 13:00

How to Market your Restaurants by HSMAI

Join us for an insightful panel on "Leveraging Restaurants in Your Marketing," featuring top marketers from leading hotel chains. Discover innovative strategies to enhance your restaurant's visibility and drive customer engagement. Ideal for hotel and restaurant managers, this session offers valuable insights for maximising your profit in Sydney's competitive market.

Moderator: Puneet Mahindroo, Founder & CEO, RevMantra