Hotel Benchmark

Startup

Hotel Benchmarking: Actionable Insights for Hoteliers

Hotel Benchmark provides data-driven website and digital marketing performance analytics designed to help hoteliers identify opportunities for growth in their digital channel. Our platform uses Google Analytics to deliver granular benchmarks across more than 30 different performance metrics. Users can access a real-time dashboard with reports that track key performance indicators (KPIs) such as website traffic, conversion rate, Google Ad returns, and GEO data with variance analyses against market and competitive sets.

Our ideal customers include independent hotels and multi-property groups seeking objective, transparent benchmarks and a clear path to competitive advantage. With frequent data updates, intuitive visuals, and industry-specific benchmarks, we empower hoteliers to make confident, evidence-based decisions that drive growth for your on-line channel.

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