REVENUE & DISTRIBUTION
Covering best practices in pricing, distribution channels, and revenue management strategies to maximise profitability and occupancy rates.
Revenue & Distribution, Thursday 26 February 2026
GDS: Global Distribution Secrets
Discover what it takes to succeed as an independent hotel today. Join us to explore strategies for building a diverse, balanced, and commercially sustainable distribution mix that drives global success.
Supply + demand = growth (fact or fiction?)
We'll dive into hotel performance in Europe with a specific focus on the UK. Is continued supply growth putting pressure on performance, or is it boosting the local markets? What is the future of UK hotel supply look like? These are just a few questions and themes we will explore.
Rethinking hotel success: what really drives profit?
Profitability today means more than just room rates and occupancy. This panel explores new metrics and revenue streams that define real success in hospitality.
- Discover new ways to define and measure hotel profitability
- Ancillary revenue: the role of non-room profit in financial success
- Learn how guest lifetime value changes revenue strategy
Total revenue optimisation: why rooms-only strategies miss 40% of the picture description
True optimisation starts when rooms, events, and F&B stop operating in silos. Break the walls, and the missing 40% becomes visible.
Bots are easy, intelligence is hard: a showcase of data intelligence orchestration before agentic AI
The new rules of revenue: selling in uncertain times
In partnership with HSMAI Europe.
Key takeaways:
- How sales and revenue teams must collaborate to maximise total revenue in 2026 and beyond
- Strategies for dynamic pricing and responding to unpredictable demand
- Success stories: innovative approaches to drive top line growth in an uncertain economy.
Get involved at
NoVacancy London
TO EXHIBIT OR SPONSOR
MARKETING & PRESS
Created by
Terrapinn is proud to be a member of isla.
Working together to build sustainable events