Jen Lee is a Principal Consultant at HEOR Ltd with over 13 years’ experience managing global and European HEOR and market access programs for rare disease technologies. She has led UK NICE submissions, overseen complex multi-country reimbursement strategies, and brings expertise in evidence synthesis, KOL engagement, and strategic consultancy
This 15-minute session explores the value of true thought partnership between industry and consultancy in navigating the complex HEOR and market access landscape for rare disease assets. We will define what thought partnership really means, highlight the unique evidence and access challenges in rare diseases, and show how collaborative, strategic engagement can overcome these barriers to deliver meaningful impact for patients and stakeholders.