Ying Zou McPherson | President, North America Region
Unifi Aviation
Ying McPherson serves as President of Unifi’s North America Region, leading the company’s operations with a focus on commercial strategy, data-driven execution, and enterprise growth. Since joining Unifi, she has held senior leadership roles including Chief Commercial Officer and Chief Strategy Officer, overseeing commercial development, demand and resource planning, enterprise data analytics, customer solutions, and marketing.
Ying began her career at PricewaterhouseCoopers before spending seven years in investment banking with SunTrust Robinson Humphrey (now Truist) and Citizens M&A Advisory. Prior to Unifi, she held multiple leadership roles at WestRock across corporate development, finance, supply chain optimization, and commercial analytics.
She holds a bachelor’s degree in accounting and finance from the Goizueta Business School at Emory University.
Appearances:
WAF Day 2 @ 16:25
Panel: Building joint operational resilience - how do airports, airlines and handlers move beyond parallel responses?
- During disruption, where do responsibilities still fracture across airports, airlines and ground handlers?
- What real-time data sharing is needed to move from reactive responses to proactive joint decision-making?
- How can we align incentives when operational KPIs and performance metrics differ?
- Which digital tools are genuinely improving operational coordination across the ecosystem?
- What would a truly integrated and resilient airport operating model look like over the next five years?
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