Sabina Jasinska is Chief Marketing Officer at LILT, based in London, where she leads marketing as a commercial growth engine within complex, global and regulated environments. With almost 20 years of experience, she has driven transformation and scaled Fortune 500 and listed technology groups, SaaS startups and tech challenger brands across EMEA, APAC and North America. She is an early mover in GEO/AEO, leading AI visibility strategy to secure brand presence in AI generated answers. As an Executive Committee member, Sabina has built marketing, sales and revenue teams from the ground up, delivering measurable growth through M&A and market entry.