Laurent Lebard | Head of RM Strategy
CitizenPlane

Laurent Lebard, Head of RM Strategy, CitizenPlane

Laurent Lebard is a revenue management specialist with over 30 years of experience in airline pricing, network planning, and commercial optimization. He founded and directed Pulse Revenue Management, now part of CitizenPlane following its 2026 acquisition. His work focuses on helping mid-tier airlines price smarter with smaller teams, through RM tools built on visible logic rather than black-box automation. He has held leadership roles at Flybaboo and Club Med, and has taught revenue management and e-commerce in academia.

Appearances:



WAF Day 1 @ 14:05

What’s shaping airline profitability today?

  • Within new trends in customer behaviour, what kind of new challenges and changes is the industry facing?
  • With rising price sensitivity against a backdrop of high costs, what levers can RM teams using to protect margins and unlock revenue?
  • How can Revenue Manager’s accurately forecast demand, optimise yields with changing geopolitics & network planning?
  • How will Offer/Order impact revenue management and planning?
last published: 02/Jul/26 14:55 GMT

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