Vivek Datwani | Head of D2C
Nutricook / Nutribullet

Vivek is a growth-driven D2C lead with over 10 years of experience building and scaling consumer brands across India and the Middle East. He specializes in transforming early-stage businesses into high-performing revenue engines through strategic performance marketing, data-led decision-making, and strong cross-functional leadership. He has successfully scaled a consumer brand from 0 to delivering over 1000% growth by building and optimizing the complete D2C ecosystem: including performance marketing, conversion strategy, customer acquisition funnels, commercial strategies, marketplace expansion, influencer partnerships, and revenue forecasting. With deep expertise in digital growth strategy, brand positioning, and scalable customer acquisition models, Vivek leads teams across marketing, content, and analytics to drive measurable impact. His leadership approach combines commercial acumen with execution excellence, enabling brands to move from traction to sustained scale. He is passionate about leveraging cross-border digital commerce, performance marketing innovation, and D2C strategy to unlock rapid, sustainable growth.