Rana Alwassal | Head of E-commerce and Wholesale
Kiko Milano

Rana Alwassal, Head of E-commerce and Wholesale, Kiko Milano

E-commerce & wholesale leader with 9+ years of experience growing beauty, fashion & luxury brands across the Middle East. Skilled in digital strategy, marketplaces & omni-channel expansion, with a track record at global names including KIKO Milano, Loro Piana, Daniel Wellington, & Noon.

Appearances:

Seamless Digital Commerce 2026 Day 1 @ 12:40

PANEL Blueprints of digital commerce excellence: redefining the modern consumer journey and unlocking new business values

Haitham Essam Ismail, Managing Director - Ecommerce, Union coop

Evgeniya Gevorkyan, Digital Marketing & D2C Director, Versuni

Marcin Piekarczyk, Senior Director of Digital & Technology, Ghassan Aboud Holding

Rana Alwassal, Head of E-commerce and Wholesale, Kiko Milano

Muhammad Muzaffar, Lead E-commerce & Digital, Chalhoub Group - TRYANO

Moderator: Lina Gallagher, Founder and Managing Director, Emerce Consulting

Seamless Digital Commerce 2026 Day 2 @ 15:55

PANEL Beyond the ‘pay now’ button: building loyalty through authenticity and enticing rewards program

Kaushal Pilikuli, Vice President - ShopCash & Loyalty, Wego

Anas Derieh, Head of Ecommerce, Arla Foods

Rana Alwassal, Head of E-commerce and Wholesale, Kiko Milano

Shanth Kumar, Head Digital and Ecommerce, Britannia International Ltd

Moderator: Ben McCabe, Founder & Chief Executive Officer, McCabe & Partners

last published: 02/Sep/26 12:45 GMT

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