Peter Bezuidenhout is the founder of NovaEd, an education technology company working with international schools and school groups across Asia. NovaEd combines a student intelligence layer with admissions, school operations, marketing, and the family experience in a single platform.
Peter spent over twenty years in senior leadership in international education, across admissions, marketing, and operations. The parts of a school where families are won, understood, and either kept or lost. Two decades of running those functions leave you with few illusions about where a school's understanding of a student gets lost, and what that costs the family on the other side. NovaEd was built to close those gaps, on the conviction that understanding a student should deepen year on year, not end the day they enrol.
Peter is also a parent, which keeps the work honest: any system a school buys should make life simpler for the family at the other end of it, not busier.
Peter holds a master's degree in business administration awarded in the United Kingdom.
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