Max Petersen | Senior Principal Digital Architect
Astrix
Max has 25+ years of industry experience, focused on digital transformation in chemicals & materials, life sciences, and biotech industries. Throughout his career, Max has held positions in consulting, scientific product development/management, and various other technology leadership positions.
Max specializes in data architecture and design with emphasis on the full data lifecycle, including provenance management, active and passive data approaches to quality, dashboarding/modeling/ authoring applications of data, data extraction-transformation architecture and design for data aggregation, ontologies, and cross-industry reference data standards.
While at Dotmatics, Max headed up the chemicals & materials division and was also responsible for the formulations data management product strategy. While at Biovia, Max led strategic consulting engagements for top 50 chemicals companies.
Appearances:
Day 1: 27th May @ 14:20
Why do Digital Lab Initiatives Struggle? How Astrix’s Lab of the Future Blueprint turns Vision into Impact
Across life sciences, organizations are investing heavily in lab digitalization—yet many initiatives stall, underdeliver, or fail to scale. The issue is rarely a lack of tools. More often, it’s the absence of a coherent execution model that connects strategy, architecture, and day‑to‑day laboratory work. In this session, Astrix shares why digital lab initiatives struggle and how a pragmatic, blueprint‑driven approach turns ambitious Lab of the Future visions into measurable impact.
Key takeaways:
- Why digital lab programs falter: common pitfalls such as tool‑centric roadmaps, fragmented architectures, and misalignment between science, IT, and operations
- How Astrix’s Lab of the Future Blueprint bridges the gap between vision and execution through an architecture‑led, workflow‑driven approach
- Practical guidance on how to organize solution roadmaps, aligning data and systems, and avoiding pilot‑to‑production traps
- How to translate digital ambition into sustained scientific, operational, and business outcomes
Day 1: 27th May @ 15:40
Panel: Data Harmonization & Orchestration in the Lab of the Future
- What are your real-world challenges in achieving lab-wide data harmonization across instruments, legacy systems, and global sites?
- What framework do you use for the 'build vs. buy' decision regarding data orchestration layers?
- What are the best practices for designing a flexible and scalable data architecture that truly facilitates data flow and analysis?
- What are the most significant successes and failures learned from your digital transformation initiatives?
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