Pete is the Chief Commercial Officer of altovo, a travel commerce platform for airlines, agencies, loyalty programmes, and corporate travel. Based in Kuala Lumpur, he leads commercial partnerships across airline holidays, stopovers, ancillary upsell, and B2B booking tools. Altovo powers Malaysia Airlines Holidays, Etihad Stopover, and works with carriers and travel sellers across Asia, the Middle East, and Europe. Previously known as easyGDS, the company rebranded to Altovo in 2026. Pete is a travel e-commerce veteran, having worked across Europe, Middle East and Asia with OTAs and airlines before joining altovo.