Bart Higgins | Founder
Future Perfect X

Leading his own Experience Innovation Practice, Future Perfect X, Bart partners with clients globally to enable and activate brand design and experience innovation. Focusing on the development of new services, programs, environments, technologies, and branded offerings, Bart’s work helps build meaningful and lasting relationships between brands and the communities of customers they support. With Future Perfect X, Bart has helped develop new business models, invent groundbreaking services, places and experiences, and drive business growth for some of the world’s leading companies. Whether creating a new retail concept for CHANEL, developing a service model for Four Seasons, re-imaging the collaborative process for scientists at Glaxo Smith Klien, or developing a new culture of creativity and innovation for Pepsi Co, Bart’s relentless quest to help brands empathetically connect people is at the center of all his work. On his way to creating Future Perfect X, Bart worked with Wired Magazine leading global operational and organizational expansion and A+I Design Corp leading workplace and retail strategy and development.  He also served as a Partner at the groundbreaking creative agency, Pompei A.D. creating global retail, cultural, and hospitality brands and experiences, and more recently as a Partner at ?What If! Innovation building a global retail innovation practice that developed new strategies, business models and platforms for some of the world’s leading retail and hospitality businesses.   Borrowing from Wired Magazine’s patron saint Marshall McCluahan, Bart’s mantra in his work is “The medium is the message.” The place where we engage people, the way we communicate with them, and the emotional and empathetic relationships we build with them are quickly becoming as important as the products we develop for them. Working to this end helps brand focus on the most important stakeholder, the customer.