Heather Figallo | Chief Transformation Officer
Vueling Airlines

Heather Figallo (United States) joined Vueling in September 2019 as Director of Transformation. In 2022, Heather was asked to join Vueling´s Management Committee as Chief Transformation Officer.

Heather has more than 25 years of experience in transformation across commercial, digital, communications, and marketing fields at advertising agencies and renowned multinationals in the United States.
After graduating with a degree in Business Administration from Stephen F. Austin State University (Texas, USA), she spent time in Dallas working in corporate roles, technology consulting and later
developing and executing commercial and digital strategies for prestigious brands such as Hasbro, Coca Cola, Nestlé or American Airlines as part of marketing agencies such as McCann Worldwide´s Dallas office, Omnicom and WPP agencies.

In 2014 she joined Southwest Airlines, largest low-cost airlines in the world based in Texas, as Senior Director of Innovation, Design and Entrepreneurship for a 5-year period, leading a human centered innovation strategy to inspire and accelerate change.