Fi Logan-Wyeth | CCO
Retail inMotion

Fi Logan-Wyeth joined Retail inMotion in July 2025, as its new Chief Commercial Officer, assuming responsibility for enhanced commercial focus, innovation and growth. Previously Managing Director (Ireland) and Marketing Director (UK and Ireland), for global food and beverage operator, SSP Group plc, Fi held numerous senior commercial and marketing roles over her 11-year tenure, spearheading the conception, development and operation of various own brand concepts for airport cafés, bars, restaurants and retail. With a wealth of experience in commercial operations, honed during previous roles in national account management and business development at Unilever, Birds Eye and in private jet catering, Fi’s broad expertise in both the retail and aviation sectors gives her valuable insight into customer behaviour and retail trends. Fi has a passion for putting the customer at the heart of commercial strategy and building solid relationships to drive growth.