Dan Fischer | Head of Digital Product, Strategy & Design
Virgin Australia

Dan leads digital product and experience at Virgin Australia, where he is driving a shift from legacy PSS thinking to Offer-Order-Settle-Deliver retail and delivery model, alongside the conception and execution of world and region-firsts including Middle Seat Lottery, bag tracking, Journey Tracker, and Rapid Rebook. With experience spanning large-scale transformation programs at Qantas and in the media and telco sectors, Dan bring a product-led lens to airline modernisation – connecting technology, commercial strategy, and real customer outcomes. A former state netball athlete, Dan now also works with the Board and Executive of Netball Queensland, chairing an advisory on digital and technology as it pushes for inclusion in the Brisbane 2032 Olympics.