Bettina Pickl | Senior Engagement Manager
Adobe

Bettina Pickl leads the Adobe Digital Strategy Group's commitment to retail and consumer goods in Europe. With over 10 years at Adobe, she has built extensive industry expertise in various roles across enterprise sales, account management, and digital strategy. She works closely with executives of leading European brands to develop and implement digital strategies, helping companies become more customer-centric and focus on delivering exceptional customer experiences.