Anastasia Tarasova | Director Product Strategy and CX
Air Transat

Anastasia Tarasova is the Director of Product and Customer Experience at Air Transat, where she leads end‑to‑end product and experience strategy across the customer journey. Based in Montréal, she brings a background in aviation, digital platforms, and data‑driven product development, compounded through multiple roles at companies such as Air Transat, Airbus, Jeppesen ForeFlight. Anastasia focuses on translating customer insight into tangible product and service decisions, aligning brand promise, digital experiences, and onboard delivery, particularly in the context of evolving premium and leisure travel expectations.