22North by Phonon

Exhibitor

22North is the Airline's WhatsApp Passenger Companion.

Why 22North

22North enables airlines to manage the passenger journey on WhatsApp. Its WhatsApp Digital Passenger Companion brings together timely passenger notifications, self-service, disruption recovery and revenue enhancement use cases in one connected WhatsApp experience. In a nutshell, we are the Manage My Booking Experience on WhatsApp. The platform also supports loyalty engagement and ancillary sales.

22North works with top airlines including IndiGo, Jazeera Airways, Air India and Air India Express, and with major airports including Mumbai, Bengaluru and Delhi. Previous airline clients include AirAsia India, Vistara, Go First and Kingfisher.

The platform integrates with Amadeus Altéa, Navitaire New Skies, Sabre and AIMS. It is WhatsApp-first, multilingual and voice-capable, with deployments measured in weeks. Meta is a technical partner, and 22North is listed on AWS Marketplace.

On September 25, 22North won the first award in the fifth edition of the Royal Air Maroc Innovation Summit for its WhatsApp Passenger Companion, recognising its approach to bringing journey information, passenger self-service and digital assistance together.

Three connected products

YieldMax — More revenue per departure through smarter capacity and ancillary decisions.
RecoverMax — Passenger-led, self-service disruption recovery.
ImpactMax — Real-time journey, operational and emergency communications.

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