Charlie Shapiro | President, Massmedia, Inc. & Executive Producer, Airlines Confidential Podcast
Airlines Confidential Podcast & Massmedia, Inc
Charlie Shapiro is Executive Producer of the top ranked Airlines Confidential Podcast. He is a media and marketing professional with over 40 years experience. Shapiro is founder & president of Massmedia, Inc., a full service ad agency and has worked with national and regional businesses including banks, travel, technology, retail, an extensive list of higher educational institutions, plus 12 years marketing a Berkshire Hathaway brand. For fun, he's a certified scuba diver, licensed pilot, flew a guest flight in an F/A-18 Hornet fighter jet with the Blue Angels, and won a car on The Price Is Right.
Appearances:
Day 1- Aviation Festival Americas 2024 @ 11:00
Personalization strategies in airline marketing: Tailoring offers and experiences to individual customers
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