Christopher has 20 years of loyalty and marketing experience. Christopher started his loyalty marketing career with Exxon Mobil in Hong Kong. He then helped to launch the first telecom loyalty points program ‘Club Best’ for HKT, the largest telco company in Hong Kong. After that, Christopher took up key roles in other loyalty programmes, including Cathay Pacific’s Asia Miles and HKT The Club. Christopher has an undergraduate degree in Biological Science from Simon Fraser University in Canada, and an MBA from the University of Hull in United Kingdom. Currently, Christopher is responsible for members’ marketing and loyalty operations at reward-U, a loyalty programme founded by HK Express.