Our marketing campaign kicks off twelve months out and is a fully integrated digital
campaign using a variety of channels:
WEBSITE
Our website is fully responsive and is updated regularly.
EMAIL MARKETING
We run a sophisticated lead generation and lead nurture campaign to our comprehensive database.
DIGITAL ADVERTISING
Working with a leading digital advertising agency adverts will be placed on Google, display networks, LinkedIn and Facebook. Retargeting will be used extensively.
INBOUND MARKETING
Our team regularly blog and ebooks will be produced for download and lead generation.
SOCIAL MARKETING
Blog posts and event alerts are regularly posted to our dedicated facebook page, twitter feed and LinkedIn group. They are posted to relevant 3rd party groups and pages.
PRESS AND 3RD PARTY CAMPAIGN
We will be partnering with leading press and media. Digital advertising, email blasts and page adverts will be placed in the run up to the event.
DIRECT SALES
Our dedicated direct sales team ensures that no lead is left unconverted. As a sponsor or exhibitor at LEAD you can leverage our marketing campaign: