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There is an undeniable growth in interest in sustainable, affordable and accessible public transport systems as travellers become more aware of the cost of running cars, along with the undeniable climate impact.
However is the public transport industry truly doing enough to attract new customers and keep them coming back for more? With much to do on topics such as cross border services, standardisation across operators, next gen ticketing, real time information, new mobility offers and much much more, what are the leaders in the public transport industry focused on?
Join us to find out as we cover everything from digitisation to the latest in thinking around micro-mobility and innovative offers to attract new users to the system.
In his keynote, Björn Bender will describe how the necessary shift to railway transportation due to environmental constraints needs greater support in order to meet customers' needs.
He will also emphasize how Rail Europe is taking care of travellers before, during and after their train journey in Europe, using advanced technology to provide seamless experiences and promote travel in Europe.
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