Vienna, 4 - 5 October 2023

Schedule

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Oct 49:00
Conference pass

Welcome Address

Keynotes
Leonore Gewessler, Federal Minister for Climate Action, Environment, Energy, Mobility, Innovation and Technology, Austrian Government
Oct 49:10
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ÖBB: A visionary overview

Keynotes
Oct 49:20
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In Conversation with: Veronique Stephan, Executive Board Member, Head of the Division Passenger Markets, SBB

Keynotes
Interviewee: Veronique Stephan, Executive Board Member, Head of Passenger Service Markets, SBB
Oct 49:25
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In Conversation with: Frank Klingenhofer, Board Member, DB Regio

Keynotes
Oct 49:30
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In Conversation with: Elmer van Buuren, CEO, European Sleeper

Keynotes
Elmer van Buuren, Co-founder, European Sleeper
Oct 49:40
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Capturing the moment: Delivering a sustainable mobility ecosystem which works for all

Keynotes

There is an undeniable growth in interest in sustainable, affordable and accessible public transport systems as travellers become more aware of the cost of running cars, along with the undeniable climate impact.

However is the public transport industry truly doing enough to attract new customers and keep them coming back for more? With much to do on topics such as cross border services, standardisation across operators, next gen ticketing, real time information, new mobility offers and much much more, what are the leaders in the public transport industry focused on?

Join us to find out as we cover everything from digitisation to the latest in thinking around micro-mobility and innovative offers to attract new users to the system.

Elmer van Buuren, Co-founder, European Sleeper
Veronique Stephan, Executive Board Member, Head of Passenger Service Markets, SBB
Oct 411:30
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Building a customer-centric and cost-efficient ticketing landscape in Singapore

Ticketing & Payments
Juli Lee, Deputy Director, Ticketing Strategy and Projects, Land Transport Authority
Oct 411:30
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Oct 411:30
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Delivering effective rail travel across the Czech Republic: The future of customer centric services

Commercial Strategy
Oct 411:30
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Developing digital solutions for rail in Japan: Delivering joy for passengers through digital technology

Digital
Oct 411:30
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Driving modal shift with sustainable, attractive and affordable bus services

Future Bus Summit
Oct 411:30
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How can rail and businesses work effectively to deliver sustainable transport solutions?

Retail
Oct 411:30
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Optimising customer experience, increasing insights and working less hard per traveller: how loyalty is helping Amtrak deliver

Loyalty
Oct 411:30
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Quick access to new mobility: smart ticketing and MaaS in the City of Bonn

Mobility
Anja Wenmakers, Managing Director, SWB Bus Und Bahn
Georg Bechthold, Project Manager, SWB Bus Und Bahn
Oct 411:45
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Nagarro and Arriva UK Trains, a unique partnership to make Arriva Customer Engine (ACE) the customer experience platform of the future

Digital
Neil Shah, IT & Digital Director, Arriva UK Trains
Oct 412:00
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Case Study: How Eurostar is building the policies and frameworks for end-toend customer accessibility

Customer Experinece
Oct 412:00
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Delving into our business transformation process: preparing for the next generation of technology capability in rail

Digital
Ivo Steffens, Commercial & ComIT Director, NS
Oct 412:00
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Evaluating the impact of liberalisation in Spain: The impact of over 2 years in operation

Commercial Strategy
Interviewee: Helene Valenzuela, general manager, OUIGO ESPAÑA
Oct 412:00
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MaaS platform wegfinder: Enabling individuals, businesses & cities to achieve modal shift

Mobility
Oct 412:00
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Removing the complexity of booking rail: Achieving the near-impossible?

Retail
  • Planning integrations of competing APIs and data: navigating the maze
  • Overcoming barriers for rail carriers & sellers to have a successful longterm growth strategy & business model
  • Delivering for the customer: private, business or leisure – everyone should view rail as an equal competitor to air
Moderator: Nicky Gardner, Journalist, hidden europe publications
Catherine Logan, Regional VP - EMEA, GBTA Global Business Travel Association
Juanjo Quesada, Head of Distribution, Iryo
Oct 412:00
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Sharing the success of our loyalty scheme: the power of personalised marketing to grow ridership usage

Loyalty
Oct 412:00
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The next generation of EMV-ticketing for locals, tourists and international passengers

Ticketing & Payments
Oct 412:00
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Understanding our Data to optimise our services and increase our delivery with the use of AI

Future Bus Summit
Oct 412:15
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Green Loyalty for Railways: Four Pillars for Sustainable Success

Loyalty
  • Starting with the customer’s perspective
  • Competitive advantages for railways
  • How to engage your customers
Oct 412:15
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Panel: Creating the common framework to take Account-Based Ticketing to an international level

Ticketing & Payments
Ralph Gambetta, Chairman, Smart Ticketing Alliance
Oct 412:15
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Shaping the passenger experience with data traffic management

Connectivity
Roger Matthews, Chief Commercial Officer, Icomera
Oct 412:30
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Creating an accessible and inclusive public transport through a caring commuter culture

Customer Experinece
Guan Hui Goh, Deputy Director, Public Transport Promotion, Land Transport Authority
Oct 412:30
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Developing effective services in Italy: our approach to customer experience at Trenitalia

Commercial Strategy
Interviewee: Luigi Corradi, Chief Executive Officer, Trenitalia
Oct 412:30
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How computer power could solve logistics problems – a view into the high-performance computing and quantum computing world

Digital
Oct 412:30
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MaaS x Wiener Linien - opportunities and limits of (physical) integration of mobility services

Mobility
Oct 412:30
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Optimising messages with loyalty insights: Leveraging AI to increase the impact of personalised communication

Loyalty
Oct 412:30
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Taking a transformative approach to Bus services in Wales: rethinking the paradigm

Future Bus Summit
  • Working towards a franchised bus system with creative pathways
  • Understanding potential users: balancing the needs of locals, tourists and delivering appropriate services
  • Sharing our progress so far: Delivering a 30% uplift in revenue in Snowdon National Park
Jo Scott, Head of Bus Transformation, Transport for Wales
Oct 412:30
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Utilizing Wi-Fi to digitally engage with passenger for improved customer experience

Connectivity
Oct 414:15
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Developing a new reservation systems for South Eastern Europe Operators, working to UIC standards

Retail
Oct 414:15
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Encouraging sustainable and multimodal journeys with our Smartpreis offer

Loyalty
Oct 414:15
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How DB Mindbox enables new solutions to benefit our operations and customers: Ft. Start Up SUMM

Digital
Oct 414:15
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Integrating HVV’s customer-first ticketing and mobility offers into a single seamless experience

Ticketing & Payments
Oct 414:15
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Integrating NextGen Wi-Fi & 5G solutions into customer experience: Learnings from the Wireless Broadband Alliance (WBA)

Connectivity
Oct 414:15
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Redesigning our services to capture new markets and deliver on growth

Future Bus Summit
Oct 414:15
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Schleswig-Holstein's vision for shared and on-demand mobility

Mobility
Oct 414:15
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The growth of rail travel around the World: Optimising connections, speed and cost for your market

Commercial Strategy
Philippe Lorand, Senior Advisor, UIC
Oct 414:30
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Opportunities and challenges for third-party platforms for rail tickets in Europe

Retail
  • Europe’s ambitious climate goals can only be reached through a modal shift towards sustainable means of travel. Thus, the railway sector needs to become more attractive.
  • Alongside high bureaucratic hurdles and unfavorable legislative frameworks, innovative rail ticketing platforms face unfair marketing propositions and almost monopolistic players in some countries.
  • Trainline’s integrated platform offers all modes of public transport of more than 270 rail and coach companies – so far in 45 countries worldwide. That way it aims to make green travel as convenient as flying.
Oct 414:45
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5G connectivity for safe, efficient, and sustainable public transport

Connectivity
Oct 414:45
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Developing our on-demand services for less populated areas in Northern Italy with innovative digital tech

Future Bus Summit
Angelo Costa, Managing Director, Italy, Arriva Group
Oct 414:45
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Digital tools for barrierfree and accessible public transport information

Customer Experinece
Oct 414:45
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Drawing on ticketing technology to cross borders and ease travel

Ticketing & Payments
Tiit Laiksoo, Head of Ticketing Division, City of Tallinn / Transport Department
Oct 414:45
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Driving innovation into our ecosystem at Mobility Lab Helsinki: Our process, focus areas and successes so far

Digital
Oct 414:45
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Optimising sales with new sales channels and a focus on increasing loyalty membership

Commercial Strategy
Tomasz Gontarz, Vice-President, PKP Intercity
Oct 414:45
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Think like an Airline: Optimising distribution systems for rail operators: How Eurostar effectively competes with air

Retail
Oct 414:45
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ULTIMO Project: Creating the model for economically sustainable and optimized AVs

Mobility
Oct 415:00
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Innovation in Rail and overcoming the barriers to change

Digital
  • How Innovation is key for making Rail fit for purpose for the 21st Century
  • Role of SME’s and how they are integral to MaaS initiatives
  • Overcoming barriers and encouraging new ideas and entrants
Oct 415:00
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Loyal Butterflies - Cross pollinating between customer groups to drive rail ridership

Loyalty
Mark Plowright, Director, Virgin Trains Ticketing
Oct 415:00
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Meeting environmental challenges and new customers’ expectations: how can we support the mobility transition by simplifying offers and services?

Retail

In his keynote, Björn Bender will describe how the necessary shift to railway transportation due to environmental constraints needs greater support in order to meet customers' needs.

He will also emphasize how Rail Europe is taking care of travellers before, during and after their train journey in Europe, using advanced technology to provide seamless experiences and promote travel in Europe.

Oct 415:15
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Case study: Trialling autonomous busses on the streets of Norway

Mobility
Kai Kristoffersen, Autonomous Vehicle Project Manager, VY Group
Oct 415:15
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Developing the systems for the KlimaTicketing: complex distribution systems in Austria

Retail
Oct 415:15
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Driving Innovation at ÖBB: sharing our approach, vision and route to success

Digital
Peter Schindlecker, Head of Open Innovation, ÖBB
Oct 415:15
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Integrating real-time information into Munich’s S-Bahn renewal

Customer Experinece
Oct 415:15
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PANEL: Integrating Bus services effectively into the wider transport landscape: Is bus the overlooked mode of transport?

Future Bus Summit
Petteri Rantala, Commercial Director, OnniBus.com Oy
Jo Scott, Head of Bus Transformation, Transport for Wales
Oct 415:15
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Revitalising the British Rail Market: From long term plans to short term stimulation: how is the Great British Rail Transition Team shaping the backbone of sustainable transport?

Commercial Strategy
Oct 415:15
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Testing the Customer Benefits of 5G for Public Transport Services

Connectivity
Oct 415:30
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Implementing OSDM as the standard for our new reservation system and exploring the capabilities this creates for us in the future

Retail
Oct 415:30
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Panel: Beyond modal shift - How does pricing and product influence passengers?

Ticketing & Payments
Raimund Kurtensiefen, Head of Central Sales, Public Transport, DB Vertrieb GmbH
Tiit Laiksoo, Head of Ticketing Division, City of Tallinn / Transport Department
Oct 415:30
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Oct 415:30
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Panel: How can we integrate active travel and mass transport?

Mobility
  • Outlining the benefits and specific challenges active first-and-last mile poses for public transit
  • What models of cooperation can be implemented?
  • From mobility hubs to shared mobility: Learning from successful case studies
Oct 415:45
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Co-creating public transport with our passengers

Customer Experinece
Oct 415:45
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PANEL: Driving Innovation in transport: overcoming the barriers to success in developing a digitally savvy mindset in risk averse organisations.

Digital
Moderator: Hayden Sutherland, Founder, Open Transport Initiative
Robert Lynn, Innovation Manager, Dublin Bus
Barry Lloyd, Head of Customer Experience Innovation & Development, Transport for Wales
Peter Schindlecker, Head of Open Innovation, ÖBB
Oct 415:45
Conference pass

The outlook beyond Spain: Renfe’s vision for a leading role in the future of the Global Rail market

Commercial Strategy
Oct 416:30
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The role of transport in creating the most liveable city in the World

Keynotes
Oct 417:05
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Going beyond the expectations of our customers: how will new technology & innovative thinking impact what the future of mobility will look like?

Keynotes
Monika Unterholzner, Chief Executive Officer, Wiener Lokalbahnen
Ivo Steffens, Commercial & ComIT Director, NS

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Oct 59:00
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The role of rail in Ukraine: From necessities to Presidents, bomb shelters to playgrounds

Keynotes
Interviewee: Oleksandr Shevchenko, Communications and Marketing Director, Ukrainian Passenger Railways
Oct 59:45
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Urban Air Mobility - Friend or Foe? Imagining a future with accessible urban air mobility services and the impact for sustainable public transport

Keynotes
Oct 510:00
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Disrupting the norm in transport: competing effectively for passengers with innovative solutions

Keynotes
Ruben Leonor Bravo, Director of Strategy & Quality, RENFE
Oct 511:30
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Creating an inclusive regional ticketing offer

Ticketing & Payments
Oct 511:30
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Demystifying ChatGPT – challenges and chances for an effective customer and employee experience

Customer Experinece
Oct 511:30
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Developing a data-driven approach for redesigning and optimizing Tallinn’s public transport

Future City Summit
Grigori Parfjonov, Tallinn Transport Department Traffic Expert, AS Tallinna Linnatransport
Oct 511:30
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Implementation of EU’s directive on MDMS – Multimodal Digital Mobility Services: what does this mean for the possible evolvement of MaaS

Mobility
Oct 511:30
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Launching the nightjet: from interiors to the full journey: optimising the experience of our customers with design

Design
Sarah Fessl, Customer Experience Manager, ÖBB Personenverkehr AG
Oct 511:30
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Our first hackathon looking at cycle security & usage in Belgium: Our learnings and achievements

Digital
Stefan Costeur, Digital Sales And Marketing, NMBS-SNCB
Oct 511:30
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The future outlook for competition in Spain: Increasing ridership & revenues

Commercial Strategy
Federico Pareja, CCO, Ouigo Spain
Oct 511:30
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Using digital innovation to optimise bus services in Mexico and Spain

Future Bus Summit
Oct 511:45
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Oct 511:45
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Vehicle interior - customer focus AND increased efficiency

Design
  • Efficiency and customer orientation are not a contradiction but a positive complement!
  • Luggage storage options and rail interiors strongly influence customer satisfaction and behaviour!
  • Simple measures on the vehicle layout significantly increase customer satisfaction and at the same time efficiency through higher actually achievable occupancy and shorter dwell time with high potential for cost and energy savings!
Oct 512:00
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Challenging ourselves as an industry: what will the future role of rail be and what are the design questions we need to be asking?

Design
Klara Sjölén, Product Manager, SJ AB
Oct 512:00
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Continuous growth at NTV Italo: Developing our offer for different customer segments

Commercial Strategy
Oct 512:00
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From AVs to urban renewal: What are the next steps for sustainable mobility in Madrid?

Future City Summit
Oct 512:00
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From loss making to back in the black and booming: Putting the customer first in our business transition

Future Bus Summit
Aurelien Gandois, VP Buses, Blablacar
Oct 512:00
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From real-time information to automated customer service: Optimizing our services with digital tools

Customer Experinece
Oct 512:00
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Sharing the Austrian-ÖBB Success Story: Rail and Air Partnership to foster growth & sustainability for all

Retail
Oct 512:00
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Sharing the success of the Trenlab: the insights and learnings from working with Start Ups at Renfe

Digital
Pilar Gorriz Ramon, Head of Innovation, RENFE
Oct 512:00
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The roadmap to the vision of “zero stress ticketing” – a short walk-trough on achieving 95% customer satisfaction index through innovation, tech savvy and hairy goals

Ticketing & Payments
Oct 512:30
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Digitizing the end-to-end sustainable mobility offer in Bratislava

Future City Summit
Slavomir Oslej, Digital product manager, City of Bratislava
Oct 512:30
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Enabling 90% in time savings and efficiency gains for Deutsche Bahn crew management teams via digital streamlined processes

Digital
Oct 512:30
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How East West Rail is making digital accessibility the baseline for excellent customer service

Customer Experinece
Oct 512:30
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Optimising sales channels across web and mobile to cater to all segments of travellers

Commercial Strategy
Parand Rohani, Director Digital Business, SBB
Oct 512:30
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Panel: Delivering on sustainable services by bus: Electrification, navigating the challenges of implementing Electric bus fleets

Future Bus Summit
Paul Blaguss, Chief Executive Officer, Blaguss
Oct 512:30
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Panel: From MSDN to new interlining standards: optimising distribution capabilities for rail travel

Retail
Oct 512:30
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Panel: Unlocking the potential of open data in MaaS

Mobility
  • What is the role of governance and legislation in enabling MaaS cooperation?
  • Outlining the various technical solutions to facilitating data sharing
  • A vision of the future of cooperative MaaS
Oct 512:30
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The role of design in the end to end customer experience in transport: how can design play a role in achieving modal shift and improving experiences for customers

Design
Sarah Fessl, Customer Experience Manager, ÖBB Personenverkehr AG
Klara Sjölén, Product Manager, SJ AB
Oct 512:45
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EasyConnect: Crossing ticketing borders with your phone

Ticketing & Payments
Dominik Elsmann, Head of Cross-border Public Transport, Aachener Verkehrsverbund GmbH
Oct 512:45
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Personalizing and integrating the digital customer experience with an all-in-one app

Customer Experinece
Tania Rademaker, Sales & Business Manager, 9292 REISinformatiegroep
Oct 512:45
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The role of innovation in supporting London’s vision to becoming a clean, sustainable transport oasis

Digital
Oct 512:45
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World class new mobility from the west coast of Norway

Future City Summit
Oct 513:00
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From ChatGPT to Augmented reality: Using innovative technology to attract the customer of tomorrow with DSB’s new app

Digital
  • Engaging young rail users with effective tech based solutions via our new app
  • Optimising experience before the journey with planning, navigation and up to date info
  • Using gamification ideas with the latest tech to improve experiences on board
Francesco Stasi, Product Manager, DSB
Oct 514:15
Conference pass

Addressing urban inequalities and social inclusion with the power of public transportation

Future City Summit
Jorge Alberto Cervantes Hernández, Deputy Director of Design, Development and Innovation of Ticketing Technologies, Secretaría de Movilidad de la CDMX
Oct 514:15
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Implementing North America’s first network -wide contactless debit ticketing system

Ticketing & Payments
Oct 514:15
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Optimising our RM data analytics to incentivise personalised behaviours

Commercial Strategy
Philipp Bartke, Head of RM Systems Development, DB Fernverkehr AG
Oct 514:15
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Using behavioural science to shape the intuitive and functional stations of the future

Customer Experinece
Oct 514:15
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Using eye tracking research tech to optimise passenger experience and way- finding

Design
Suzanne Schreck, Manager, Innovation & Passenger Tech, Sound Transit
Oct 514:30
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From car-centric to people-centric: Redesigning Tbilisi to prioritize sustainable transport and mobility

Future City Summit
Torben Gregor Heinemann, Integrated Expert for Traffic Planning, Transport and Urban Development Agency (TUDA), City of Tbilisi
Oct 514:45
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Developing an effective approach to timetabling in Austria to optimise traffic

Retail
Oct 514:45
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Developing data - sharing solutions for the multimodal transport of the future

Ticketing & Payments
Oct 514:45
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How Gothenburg is rebuilding urban centres with intelligent and interconnected transport

Future City Summit
Mimmi Mickelsen, Tram Security Expert, Trafikkontoret, Goteborgs Stad
Oct 514:45
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Implementing a new reservation system at SJ: our roadmap to optimise pricing structures

Commercial Strategy
Bjarni Skipper, Head of Price and Product, SJ AB
Oct 514:45
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Improving passenger experience, flow whilst also stimulating commercial growth with a design focus

Design
Oct 514:45
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Planning for the passengers of tomorrow and beyond: what factors will be driving needs, expectations and behaviours?

Customer Experinece
Oct 515:00
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Creating a successful SUMP: Leveraging data and legislation to transform Prague

Future City Summit
Oct 515:00
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It's the capacity, stupid - money or not

Retail
  • As attention turns to the benefits of rail travel: How can railway infrastructure meet demand for increasing capacity whilst also managing punctuality and reliability?
  • Comparing Dutch and Swiss solutions with capacity & future timetabling in mind: network systematisation versus massive new infrastructure projects
  • Sharing a case study of the Swiss Railway Hub “Olten”: How to grow capacity in the face of resources getting scarcer
Daniel Eckenstein, Railway System Expert, Swiss Federal Railways SBB
Oct 515:15
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Wienbox: Making our passenger’s day easier: integrating smart solutions into our transport hubs to reduce trips and optimise experience

Design
Nadine Adensam, Head of Competence Centre, City Logistics, Wiener Lokalbahnen
Oct 515:30
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Panel: How cities are designing the urban centres of the future

Future City Summit
  • Discussing the key factors for creating people-centric, intermodal, and sustainable cities
  • Mobility solutions of the present and future: how can we prepare?
  • What role does government have in driving a true modal shift in our urban centres?
Oct 515:30
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Panel: Preparing front line staff for the demands of customers and incentivising top - level service

Customer Experinece
  • From sales to customer service: how are the roles of staff evolving with rapid digitization and new customer demands?
  • Exploring the tools and training and incentivisation we can provide employees to enable consistently excellent service
  • Driving a cultural shift among staff to prioritize service, safety, inclusivity, and customer satisfaction
Oct 515:45
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Creating the conditions for network-wide multimodal ticketing

Ticketing & Payments
Vesa Jääskö, Product and Ticketing Manager, Helsinki Regional Transport Authority (HSL)
last published: 02/Jun/23 15:06 GMT