Nowell Outlaw | CEO
Switchfly
Nowell Outlaw is the CEO of Switchfly, a leading white-label travel loyalty and dynamic packaging platform serving major airlines including American Airlines, Japan Airlines, JetBlue, Bermuda Air, and Royal Air Morocco. The platform enables airlines to offer dynamic packaging of air, hotels, car rentals, activities and insurance in one globally capable platform. Under Nowell's leadership, Switchfly transformed from a traditional technology vendor to an innovative travel-as-a-service provider, delivering a 200% increase in transaction volume and driving over $2 billion in booking revenues globally. This transformation has positioned Switchfly as the go-to solution for airlines seeking to enhance their loyalty programs and customer engagement. With over two decades of executive experience including five career exits, four acquisitions, and an IPO, Nowell specializes in transformational leadership and scaling technology platforms across diverse industries, making him a recognized voice in business innovation and growth strategies.
Appearances:
World Aviation Festival Day 3 @ 11:30
Presentation: Beyond the Seat – How Dynamic Packaging Transforms Airline Revenue and Customer Loyalty
This presentation examines how airlines are driving significant revenue growth by expanding beyond traditional flight sales to comprehensive travel experiences. We'll explore current market trends, consumer adoption patterns, and the measurable impact of dynamic packaging on cart sizes and customer loyalty.
Key focus areas include revenue optimization strategies, evolving consumer expectations for integrated travel booking, and how airlines can leverage dynamic packaging to enhance their loyalty programs while capturing additional revenue streams through bundled air, hotel, car, and activity offerings.
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