Herbert Yum, a CFA and FRM charterholder, is a Research Manager at Euromonitor International with a focus on both the consumer and financial industries research. Based in Hong Kong, he has more than 10 years of experience in the industry.
Herbert leads a syndicated team of seven in the Hong Kong office and oversees all five verticals’ research projects for Hong Kong, Taiwan and the Macau market. He advises clients across various industries including the Apparel Supply Chain, Beverage, Precision Cleaning, Fresh Food, Consumer Health and Consumer Finance.