Championing MSME merchants through Ecommerce and supply chain enablement. Leading commercial and marketing operations, while devising a strategy to ensure we deliver on our principle and enable the Indonesian Market to grow through supply chain solutions, cross border B2B services and Ecommerce enablement technologies. I was previously VP Digital and Omnichannel at Kanmo Group - leasing the digitalisation of customer journeys for brands like Mothercare, Coach, Nespresso and Havaianas plus over 20 other brands. Historically I have spent 20 years pioneering digital change and growing Ecommerce over many industries working in TV, Retail and Marketplaces. Working for the worlds largest TV shopping channels, UK’s no1 Electrical chain, Europes leading online beauty retailer selling leading brands into 120 countries (recently purchased by Sephora) and the UKs biggest Independent online retailer/marketplace (acquired by Rakuten of Japan).