Shirly Prasad | GM Product, Marketing And Strategic Partnerships
Kina Bank

Shirly Prasad, GM Product, Marketing And Strategic Partnerships, Kina Bank

Shirly Prasad is a seasoned banking professional with extensive experience spanning over three decades. Currently serving as the General Manager of Products, Marketing, and Strategic Partnerships at Kina Bank since 2019, Shirly oversees digital channel distribution and manages various departments, including card management systems and reconciliations. Prior to this, she held various roles at ANZ Pacific Operations for 17 years, demonstrating strong leadership in areas such as reconciliation, digital operations, and customer service. Shirly's expertise in banking operations and strategic partnerships has been instrumental in driving growth and innovation throughout her career.

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Seamless Asia 2024 Day 1 @ 11:40

AI platformication: Accelerating fintech product deployment in banking - A case study with Kina Bank and BankBuddy.ai

Explore the role of AI platforms in facilitating the introduction of innovative products in the banking sector. Uncover Kina Bank's success story, highlighting how AI platformication transforms business models to overcome limitations of traditional core banking systems. Witness the deployment of justifiable, secure, and ethical AI products across various domains, including eKYC, onboarding, payments, and cross-selling of both own and partner products.

last published: 21/Feb/24 00:35 GMT

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