New Feature Zone

The Ideas Arena

Brands get under 20 minutes on stage to pitch their solution to a live crowd, shark-tank style. Bold ideas, fast delivery and a lot more energy than your average stand chat.

Under 20 minutes per pitch
Live audience on the show floor
Free to attend

Watch the light, not the clock

The Ideas Arena is a dedicated pitch space built for pace and personality. Each exhibitor steps up for a tight, high-energy pitch in front of a live audience. No slow build-up, no wandering off-topic, just a clear pitch, a ticking clock and a crowd that's paying attention.

It's a break from the usual one-on-one stand conversation, and it gives you a fast way to see several solutions back to back without walking the entire floor. Every pitch runs against a live traffic light on stage.

Hover over each light below to see what it means
Red Time's up. Next pitch is up.
Amber Get ready to wrap up, time's nearly out.
Green The mic is yours. Pitch starts now.

Worth carving 20 minutes out of your day for

1

See it, not just hear about it

Watch exhibitors pitch under pressure and make the call for yourself, on the spot.

2

Build a shortlist fast

Catch several pitches back to back and walk away with a clear list of who to follow up with.

3

Direct access after the pitch

Liked what you heard? The team is right there to talk specifics once they're off stage.

Companies taking part so far

A handful of exhibitors have already locked in their pitch slot for the Ideas Arena. Scroll along for a quick look at who's presenting and what they're bringing to the stage.

Undermaps logo
Undermaps Ingest product photo 1 Undermaps Ingest product photo 2 Undermaps Ingest product photo 3

Undermaps Ingest

Automated processing that turns BYDA dials, as-builts and historic utility PDFs into one digitised, georeferenced map — 15x cheaper and 90% faster than doing it by hand.

View full details →
David Velik David Velik
Streetstrong
ST

StreetPrint™ & StreetBond™

Stamped asphalt that mimics brick or stone, plus a heavy-duty anti-slip colour coating — durable, low-maintenance pavement finishes built to last.

View full details →
Retina Visions
Road Vision Pro product photo 1 Road Vision Pro product photo 2

Road Vision Pro

Vehicle-mounted stereo cameras and AI automatically detect, measure and map road and footpath defects, giving councils consistent, location-linked condition data for smarter asset planning.

View full details →
Duncan Solutions logo
Just Parked product photo 1 Just Parked product photo 2 Just Parked product photo 3 Just Parked product photo 4 Just Parked product photo 5 Just Parked product photo 6 Just Parked product photo 7

Just Parked

A Flutter-based mobile app that lets motorists find parking, calculate costs, start sessions and pay — all from their phone.

View full details →
Khurram Pradhan Khurram Pradhan
Discovery Parks logo
Discovery Parks – Workstay product photo 1 Discovery Parks – Workstay product photo 2 Discovery Parks – Workstay product photo 3

Discovery Parks – Workstay

Flexible workforce accommodation across 100+ Australian locations, purpose-built for project teams — comfortable rooms, onsite facilities and dedicated support.

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Jake Kantilaftas Jake Kantilaftas
Asset Vision logo
Asset Vision logo

Asset Vision AutoPilot

Turns everyday road travel into continuous asset intelligence — smartphone imagery, LiDAR and AI spot defects and ride-quality issues early to guide maintenance decisions.

View full details →
Chris Wignall Chris Wignall
Pathtech logo
DrugWipe Saliva Detection Device product photo 1 DrugWipe Saliva Detection Device product photo 2 DrugWipe Saliva Detection Device product photo 3

DrugWipe Saliva Detection Device

Australia and NZ’s #1 selling saliva drug detection device — fast, reliable workplace and roadside drug screening trusted by law enforcement.

View full details →
Lisa White Lisa White
Porous Lane
Permeable Pavement product photo 1 Permeable Pavement product photo 2 Permeable Pavement product photo 3 Permeable Pavement product photo 4 Permeable Pavement product photo 5

Permeable Pavement

High-performance permeable pavement made from Australia’s recycled end-of-life tyres — flexible, highly permeable and resistant to root-related cracking.

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Bradley Camgoz Posselt Bradley Camgoz Posselt
Leadsun logo
Leadsun logo

Mono360 Solar Road Light

A new generation of resilient solar lighting engineered for transport, civil and mining sites — high-power performance with a reduced sail area.

View full details →
SiteHive logo
SiteHive product photo 1

SiteHive

Environmental management software and devices that make it easy to monitor impact — proactive, time-saving and cost-effective for teams and communities.

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Robbie Cain Robbie Cain
Data Signs logo
Portable Traffic Lights product photo 1 Portable Traffic Lights product photo 2

Portable Traffic Lights

50 years of Australian-made traffic control gear. The PTL range offers a safer, remote-controlled alternative to manual STOP/SLOW signs.

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Michael Shade Michael Shade
Seyond logo
SIMPL product photo 1 SIMPL product photo 2

SIMPL

A LiDAR-based ITS platform delivering real-time traffic detection for intersections and highways — adaptive signal control and multimodal detection.

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Philip Lassner Philip Lassner
Arrive logo
Arrive logo

The Open Market

As Australia’s parking landscape digitises, open markets are unlocking greater mobility and better experiences for commuters, businesses and tourists.

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Jason Marks Jason Marks
MetroCount logo
RoadPod VM product photo 1

RoadPod VM

Solar-powered magnetometer sensors that count, classify and measure vehicle speed in real time — installed in minutes with no road cutting required.

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Mike Kenny Mike Kenny
Pointerra logo
Transport Digital Twins & Analytics product photo 1 Transport Digital Twins & Analytics product photo 2

Transport Digital Twins & Analytics

Pointerra3D turns road network LiDAR into a cloud-native digital twin — remotely inspect corridors, automate feature extraction and detect network change.

View full details →
David Lowe David Lowe
Artefact Heritage and Environment logo
Managing Heritage Constraints & Opportunities product photo 1

Managing Heritage Constraints & Opportunities

Expert heritage and environmental consulting that helps projects identify and navigate heritage constraints early, aligning requirements with project objectives.

View full details →
Sandra Wallace Sandra Wallace

More are confirming their spot every week and the line-up is filling up.

Want to be part of it?

Spots in the Ideas Arena are limited and more exhibitors are locking theirs in every week. Whether you're planning to be up on that stage or just want to make sure you don't miss it, enquire below and our team will get back to you. Get ahead of the queue.

Enquire Now
Pitch slots are limited, so the sooner you enquire the better your chances.
The Ideas Arena at Roads & Traffic AU 2026  |  14 & 15 October 2026, ICC Sydney