ReGuest AG

Exhibitor

ReGuest is an intelligent hospitality platform that manages every commercial aspect along the guest journey. At its core is a CRM centred on guest communication, alongside digital marketing, guest app and business intelligence systems, each with its own AI agents. Together, they let hotels communicate seamlessly at every stage of the guest journey, automate processes, turn data into revenue and sell more effectively – all with ease!

ReGuest was built with two goals. The first was to close the gap between emotionally engaging hotel websites and static offers, and so fix the problem of often low conversion and booking rates. The second was to make hotel correspondence and guest communication much easier and better.

Over time, the software for creating emotional offers gained a long list of innovations and grew its influence across the industry. These include upselling, newsletter and instant messaging features, an AI-powered virtual employee called CRIS, and most recently the integration of digital marketing (website, online marketing, SEO/GEO), a guest app, business intelligence, AI agents and human services.

Today, ReGuest is the first Commercial Operating Platform for the hotel industry. It enables seamless personalization and value creation, giving users the greatest possible relief from day-to-day work and the strongest possible competitive edge.

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