Matteo is the Product Strategy Director at Namirial, an expert in Digital Transformation, trust services, and the eIDAS Regulation, with specialized expertise in onboarding/KYC services, digital identity, and electronic signatures. In his role as Product Strategy Director, Matteo defines and oversees the product roadmap, ensuring alignment with market trends, customer needs, and regulatory developments. He also drives continuous improvement in product and portfolio management while supporting product marketing and pricing strategies. He has extensive experience managing complex projects, particularly in B2B2C scenarios within regulated environments, and possesses in-depth knowledge of the financial services and utilities sectors. Matteo is actively involved in various European working groups and represents Namirial in pilot consortia for the digital wallet initiative.
The EU Digital Identity Wallet (EUDIW) Ecosystem offers a revolutionary way to manage digital identities and attributes (aka verifiable credentials), promising convenience, security, privacy preserving and cost savings for individuals and businesses. However, its success relies on addressing a crucial challenge: ensuring the system is fair and sustainable for all stakeholders (aka “the elephant in the room”). Wallet providers, trust service providers, and Electronic Attribute Attestation Providers will sustain most of the costs to build and maintain this ecosystem, while those who benefit most—like relying parties — may be more than willing to share some of the benefits they enjoy and pay for attribute verifications shared by the user with his consent.
To unlock the full potential of the EUDIW ecosystem, it’s essential to create a market for electronic attributes.
By assigning value to the verification of credentials and attributes, we can establish a system where those who benefit from using them—such as relying parties gaining faster, more secure processes—help sustain the ecosystem. This approach mirrors successful models already in place across the EU and EEA, ensuring fairness and incentivizing innovation.
Namirial, through its work in ETSI publicly announced just in January 2025 and thanks to many supporting organizations, is one of the leaders in shaping these standards. By fostering a balanced system where all parties benefit, we aim to create a thriving market for digital attributes—one that not only ensures privacy and security but also drives widespread adoption and long-term sustainability. This is the key to a successful digital future for Europe.