Peter Sheldon | Researcher
Santa Clara University

Peter is a well known industry expert in eCommerce having previously held the role of
VP and Principal Analyst at Forrester Research where he spent 5 years leading
Forrester’s global research on digital commerce technologies, helping to challenge
the thinking and lead change for eCommerce executives undertaking major digital
transformation and commerce technology programs. Today Peter leads strategy for Maergo, a first-of-its-kind parcel delivery
platform, purpose-built for branded direct-to-consumer delivery using modern
technology and advanced data capabilities. The result is a national service disrupting
incumbent carriers and empowering the largest and fastest growing brands to
increase sales and customer satisfaction.