Kat Warboys | APAC Marketing Director
HubSpot | Australia

Kat Warboys is the Marketing Director APAC at HubSpot. Kat is responsible for growing HubSpot's business in APAC, leading a team in the region that looks after everything from brand, to demand generation to sales enablement and customer advocacy. Kat's personal mission is to help other marketers realise the importance of their role in the customer experience, by championing cross-team alignment to help organisations grow better, not just bigger, through word-of-mouth. With ten years of experience with Marketing Automation and CRM platforms, Kat's experience spans across both B2B and B2C organisations.

Appearances:

EDUtech International Schools 2022 Conference Day 1 @ 14:00

Panel: Enhancing student recruitment through your unique value proposition and an inbound strategy

Using your brand’s value as a core admissions tool in an ever-changing and increasingly competitive landscape
Finding your persona: planning, developing, optimising, and creating content
Underpinning your inbound marketing and admissions strategy with a clear and well-developed unique value proposition

Moderator: Kat Warboys, APAC Marketing Director, HubSpot

Ayush Kalani, Associate Director - Student Acquisition, Global Schools Foundation

Chrisse Olayres, Director of Marketing and Digital Activation - SEA and India, International Schools Partnership Limited

Câline Fonteneau, Director of Admissions and Marketing, KIS International School, Bangkok

Brian Frissyn, Senior Vice President & Group Marketing Director, Sing-Ed Global Schoolhouse Pte. Ltd.