EXHIBITOR MARKETING TOOLKIT

Promote your presence and increase interactions onsite with new and current clients

You’ve booked your stand and now it’s time to make sure that you get the most from your participation at Work 2.0 Middle East. 

This exhibitor toolkit will help you make sure that you meet the right people at the show and spread the news about your participation. 

 

Download a printable checklist

 

We've outlined 7 easy ways you can promote your participation:

• Send personalised invitations
• Send mass email invitations
• Email signature
• Web banners
• Social media
• Anything interesting to say?
• The event logo

 

Send personalised invitations

Identify the 10-20 key contacts that you really want to visit your stand at the show and get your team to invite them via email or telephone.

This is the most effective way to make sure that key industry executives visit your stand before your competitors. 

 

Send mass email invitations

This is the best way to make sure everyone on your email database knows that you are participating in the event, and to invite them to visit your stand.

Don’t have time to create a HTML email?

We can make one for you and even sent it to your data to make things really easy.

Request your personalised HTML email invite here 

 

Add the event banner to your email signature 

A quick and easy way to let everyone know you’re exhibiting at the show is to add the event banner below to your email signature and get your team to do the same. We can also send you one with your stand number on it.

 

Request your personalised email signature 

 

Use web banners

Add a Work 2.0 Middle East banner to your website, or share on social media to help promote the event. We provide web banners available in a range of sizes - just let us know which size you need.

 

Request a web banner

 

Use social media 

Announce you’re exhibiting at the show on Twitter using the hashtag #Work2ME or mention us using the handle @Work2_ME.

 

Anything interesting to say?

Are you launching a new product at the show? Do you have something exciting happening on your stand? Then make sure you let us know so that we can announce it in our newsletters, social media and other pre-event marketing to further promote your attendance.

 

Add the event logo to your marketing 

If you create your own invites, emails or adverts don't forget to use the Work 2.0 Middle East logo. 

Download large logo