Jimcine Fernandez | Head Of Marketing - GCC
Chocomelt Restaurants Company

Jimcine Fernandez, a dynamic marketing and communications leader with over 17 years of experience, stands out for orchestrating the marketing communications of renowned international and local F&B brands, including Shake Shack, The Cheesecake Factory, IHOP, Raising Cane's, Blaze Pizza, and more across the Middle East region. Currently holding the position of Head of Marketing at Food Invest Group, Jimcine has played a pivotal role in driving impactful digital transformations and fostering strategic collaborations. With a robust track record of leading marketing teams and spearheading major initiatives, Jimcine Fernandez brings extensive expertise in marketing strategy and digital transformation to the forefront. His educational qualifications include an MBA from the University of Liverpool (UK), Marketing Strategy from Cornell University (US), and Digital Marketing Certificate from the Indian Institute of Management-Bangalore (India).