Helena Maria Baptista Alves | Vice Rector - Teaching, Academic Affairs and Employability
University Of Beira Interior

Helena Maria Baptista Alves, Vice Rector - Teaching, Academic Affairs and Employability, University Of Beira Interior

Helena Alves is Associate Professor of marketing at the Business and Economics Department and researcher at NECE, University of Beira Interior, Portugal. Her areas of expertise include Customer Satisfaction, Services marketing, Tourism marketing and public and nonprofit marketing having authored and co-authored several articles and book chapters on these themes. She is the editor of the International Review on Public and Nonprofit Marketing and is also part of the editorial review boards of several journals. Coordinates several projects, namely the Enter-EdTech project (at national level) - Entering the EdTech Entrepreneurship World and The U-Value project – The impact of Higher Education Institutions on the Quality of Life of the Regions. Currently, she the Vice-Rector for Teaching, Academic Affairs and Employability."


EDUtech Europe 2022 Conference Day 2 @ 11:00

Panel: Employability: the future of work for today’s graduates: Digital talents with real-world skills

  • Forging closer links between industry and academia
  • Ensuring students have career development opportunities throughout their education
  • Instilling a culture of lifelong learning in graduates
  • Supporting entrepreneurship
  • Exposure to emerging technology like AI and the impact on future employability
last published: 24/May/22 09:45 GMT

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