Jacqueline Heffernan | Content Strategy Manager
Dementia Australia

Jacqueline Heffernan is Content Strategy Manager at Dementia Australia, with over 15 years of experience in communications across health, government, and corporate sectors. She is passionate about inclusive communication — creating content that is not only accessible, but genuinely shaped by the communities it serves.
Jacqueline’s work has spanned crisis communications, digital marketing, training, and brand strategy. At Ambulance Victoria, her COVID-19 public health communications reached millions and earned international recognition, including an IABC Gold Quill of Excellence Award. She brings a deep belief that the best content starts with listening — and that co-design is a genuine shift in power, not a tick-box exercise