Jason Cooper is the founder and CEO of GYOZA, the loyalty infrastructure company behind Qantas’ Reward Flight Finder. With a background in AdTech and product, Jason brings an outside-in perspective to aviation loyalty - applying lessons from digital advertising’s data-driven optimisation to a space long constrained by legacy GDS infrastructure. Today he works with airline loyalty teams around the world to close the “Redemption Gap”: helping members actually find and book the reward flights their programs promise, through smarter search, discovery, and merchandising tools.