As a sales leader at FLYR, William is at the forefront of the transition to modern airline retailing. His career is marked by significant leadership roles, including Head of Alliance Innovation at SkyTeam, where he led the 19-airline Future Lab, and a 12-year period at Amadeus driving digital solutions in Europe and the Asia-Pacific region. William began his career as an officer in the U.S. Air Force serving as a Command and Control Officer and is a graduate of the U.S. Air Force Academy and Troy University.