As CEO of Planitas, Simon has guided the company to the forefront of revenue intelligence and optimisation, helping airlines worldwide unlock new value from their data. Under his leadership, Planitas has developed cutting-edge software solutions that empower airline partners to improve decision-making, enhance customer experience, and drive profitability.
A recognised thought leader in the sector, Simon frequently engages with industry stakeholders on the future of data, analytics, and AI in aviation. His focus is on building collaborative, technology-driven solutions that enable airlines to thrive in a rapidly evolving marketplace.