World Generic Medicines Congress day 2
Registration
Generic Market Analysis
Opening remarks from the chair
Current themes dominating US Generics
Value of Generic Medicines
Small is not always Beautiful – The frenzy of M&A in Generics
Morning refreshments
Strategic Marketing: Emerging versus mature markets
Payer Power
Purchasing power: how to influence purchasing decisions
An Industry Observer's Perspective on Cost Containment and Procurement of Generics
Lunch
Legal and IP strategies for the generic medicines
Afternoon refreshments
Advantages of Trade Policy to the generic and biosimilar industry
Closing remarks from the chair