Engineer Ashraf Kraidy is an electrical engineer and Renewable Energy And Energy Efficiency expert with more than 15 years of expertise in cost-effective policies design, support institution capabilities, technical assistance, and implementation strategies in the Arab region. Kraidy has participated in several projects, strategic activities and initiatives serving the Arab region’s transformation towards sustainable energy adoption. Kraidy started his career path in 2002 at the Syrian Ministry of Electricity in Damascus. In 2009, Engineer Kraidy has started working at regional level with RCREEE as a Senior Energy Expert and Initiations Portfolio Manager. In 2013, he was assigned to work as a Senior Advisor to the Energy Department at the League of Arab States On behalf of the German Federal Ministry for the Environment, Nature Conservation, Nuclear Safety and Building (BMUB). Currently, Eng. Kraidy is the Planning Director at the RCREEE in charge of organizational planning, fundraising and communication development of RCREEE. Engineer Kraidy obtained his Master’s degree in Power Engineering in 2009 within the topic of “energy efficiency labels and standards for home appliances”.