Yasser Almyassar | Head of Digital Transformation
Leejam

Yasser Almyassar is a seasoned professional with a proven track record in driving digital transformation and innovation in the financial services industry. As the Head of Digital Transformation at Leejam, a leading financial institution in Saudi Arabia, Yasser is at the forefront of revolutionizing the way payments, fintech, and digital commerce are shaping the future of the industry.

With over a decade of experience in the financial sector, Yasser has a deep understanding of the challenges and opportunities that come with digital disruption. He is known for his strategic vision, innovative thinking, and hands-on approach to implementing cutting-edge technologies that enhance customer experience and drive business growth.

Yasser is a dynamic speaker and thought leader in the field of digital transformation, and he is passionate about sharing his insights and expertise with industry peers. His session at Seamless Saudi Arabia 2025 will provide valuable insights into the future of payments, fintech, and digital commerce, offering practical strategies for organizations looking to stay ahead in an increasingly competitive landscape.

With Yasser's leadership, Leejam is poised to continue its trajectory of success in the digital era, setting new standards for innovation and customer-centricity in the financial services industry. Connect with Yasser at Seamless Saudi Arabia 2025 to learn from his wealth of experience and expertise in driving digital transformation in the financial sector.