Marcus Yong is the Regional (SEA) Marketing Lead at Klook - Asia's largest in-destination services booking platform which saw over 5 million trips booked last year. Before Klook, he was Digital Marketing Lead for Scoot where he charted the airline's global digital acquisition efforts and management of their (notoriously quirky) social media presence across 7 markets in the region. Marcus started his career at the Singapore Economic Development Board, focusing on digital brand and channel management for North America.