Adam holds Bachelor of Engineering (Software) and a Bachelor Arts (Politics) degrees from UNSW (University of New South Wales), is the 2011 Choice Magazine Consumer Activist of the Year and is a recipient of the 2011 UNSW Alumni Graduand Award. He previously worked at Macquarie Bank as a Software Engineer / Analyst in the Fixed Income, Currencies and Commodities Group and at Westpac Institutional Bank as a Senior Software Engineer.
While at university, Adam represented UNSW at the international RoboCup competition held in Suzhou, China where the team made the quarter finals. The competition focused on the development of software for humanoid robots to enable them to play soccer autonomously. Adam completed an honours thesis at UNSW in partnership with National ICT Australia (NICTA), that involved research and development of an advanced extendable patent search and analysis application for intellectual property researchers.
Adam led the successful Vodafail consumer activist campaign in 2010-2011, which resulted in nationwide media coverage, an ACMA (Australian Communications and Media Authority) inquiry into Vodafone's conduct and a $1bn network upgrade for Vodafone’s Australian business. In 2011 Adam founded Mijura Software with Prashant Varanasi and Melissa Ran to develop an innovative team management application. Mijura was ultimately unsuccessful although it was a great learning experience.
In 2012, Adam joined world renowned UNSW A. Prof Richard Buckland and David Collien to found openlearning.com, a student centred online learning platform. Over 325,000 students have joined courses, including the first massive open online courses (MOOCs) from Australia and Malaysia. OpenLearning.com now employs 25 people, has raised over A$2.1m in venture funding and is headquartered in Sydney with its Southeast Asia regional office in Kuala Lumpur.