Martin holds an extensive background and certification in Business, Marketing, and Strategy with over 20 years’ experience specialising in Strategic Thinking, Business Growth, Leadership and Team Development, across a number of industries. Martin has the view that we are not just business people, we are “people in business”, highlighting that people are critical to the success of any business. Martin utilises a collaborative leadership style and has a thirst for problem solving, understanding the latest trends and identifying the uniqueness that gives businesses their edge. In a world that is a rapidly changing landscape, Martin’s focus is to work closely with businesses, so they can adapt to and take advantage of the changing environment, to keep them competitive and financially profitable.