Joanna Perry | Founder
Firm Ready
Joanna Perry is the founder of Firm Ready, a former accountant & business advisor turned advocate for the profession. An international speaker and award nominee, Joanna champions the work of accountants, challenges outdated stereotypes, and inspires the next generation to enter the profession with pride and purpose.
Appearances:
Day 1 @ 16:30
Panel: Attracting and Retaining Young Accountants – Dispelling Myths and Removing Barriers
- is panel will explore the evolving needs and values of the next generation of accountants, offering honest insights from professionals working to reshape workplace culture. We’ll challenge outdated stereotypes and provide tangible strategies to attract, engage, and retain young talent in a competitive market.
- Common misconceptions about young professionals in accounting
- Strategies to create a more inclusive, engaging workplace culture
- What young accountants are really looking for in their careers
- Building authentic employer branding to appeal to new grads
Day 2 @ 14:30
Attracting Young Accountants - otivations and mindsets of young accountants entering the profession today
- this session, Joanna will offer a deep dive into the motivations and mindsets of young accountants entering the profession today. Drawing on data, experience, and real stories, she’ll help firms understand what’s required to not just hire, but keep,the next generation of professionals.
- Why the industry is losing young talent and how to fix it
- Understanding Gen Z’s career priorities
- Building pathways for growth, mentorship, and leadership
- Practical steps for firms to future-proof their talent strategy
Contact us
Sponsorship Enquiries
Jordan.Slattery@terrapinn.com
Speaking Enquiries:
Amanda.Liversage@terrapinn.com
Marketing Enquiries:
Rita.Nehme@terrapinn.com
Start-Up Enquiries
Joseph.Zeko@terrapinn.com
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