A YEAR ROUND
INTEGRATED
MARKETING PLAN

 

Our marketing campaign kicks off twelve months out and is a fully integrated digital
campaign using a variety of channels:

 

 

WEBSITE

Our website is fully responsive and is updated regularly.

 

EMAIL MARKETING

We run a sophisticated lead generation and lead nurture campaign to our comprehensive database.

 

DIGITAL ADVERTISING

Working with a leading digital advertising agency adverts will be placed on Google, display networks, LinkedIn and Facebook. Retargeting will be used extensively.

 

INBOUND MARKETING

Our team regularly blog and ebooks will be produced for download and lead generation.

SOCIAL MARKETING

Blog posts and event alerts are regularly posted to our dedicated facebook page, twitter feed and LinkedIn group. They are posted to relevant 3rd party groups and pages.

 

PRESS AND 3RD PARTY CAMPAIGN

We will be partnering with leading press and media. Digital advertising, email blasts and page adverts will be placed in the run up to the event.

 

DIRECT SALES

Our dedicated direct sales team ensures that no lead is left unconverted. As a sponsor or exhibitor at LEAD you can leverage our marketing campaign:

  • Your logo will be prominent on all marketing materials
  • You can benefit from our inbound marketing machine and post blogs and content to the site

 

 

 

DOWNLOAD PROSPECTUS

 

Call Stephanie Tan  now if you’d like more details on speaking, sponsorship or exhibition opportunities
+65 6322 2726  or email Stephanie.tan@terrapinn.com