Day One Tuesday 24 July 2012 - Aviation Outlook

last modified: 20 July '12

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Strategy

11.30

Creating a successful brand

Mr Barry Brown

Barry describes himself as a young veteran having joined the travel industry in 1974. He has spent the majority of those years in the airline industry and is responsible for Emirates’ commercial operations in both Australia and New Zealand. Prior...

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› Mr Barry Brown, Vice President Australasia, Emirates

12.00

Keeping an edge amongst fierce competition

Mr Pete McGlade

Pete McGlade’s career has evolved from management trainee to executive leadership. Although born in Newry, Co. Down, Ireland, Mr. McGlade grew up in New York City and Yonkers, New York. After earning a BS in General Management from Purdue...

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› Mr Pete McGlade, Senior Strategic Advisor, Southwest Airlines

12.20

In conversation: Opportunities for strategic collaboration in route development

Mr Rob McDonald

Rob started his finance career as a commerce graduate with a large Building Products company in 1980. He worked abroad before joining Coopers and Lybrand in the corporate advisory and valuation practice in 1985. Rob took up the position of Group...

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Mr Pete McGlade

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Mr Patee Sarasin

Patee Sarasin is the Chief Executive Officer of Nok Air, the truly Thai low fare airline. Patee received his secondary education in England at Kings School, Canterbury, and then spent his college years in the U.S.A., receiving a Bachelor Degree in...

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Mr James Mueller

Jim Mueller is Vice President Asia/Pacific for United, the world’s leading airline. In this role, Mueller serves as the company’s chief commercial representative in the Asia/Pacific region. He is responsible for the sales and marketing for the...

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13.00

Networking lunch

Innovation

14.00

How Singapore Airlines’ new no-frills airline was launched

Mr Campbell Wilson

Campbell, 40, helms the budget airline as its Chief Executive Officer, and also serves on the Company's Board. As CEO, he is responsible for the direction, growth and leadership of the new Airline. Having been with the Singapore Airlines (SIA)...

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› Mr Campbell Wilson, CEO, Scoot

14.30

Leveraging the latest technology for superior customer experience

Mr Mark Nasr

Mark Nasr servers as the Director of Merchandizing and eCommerce Development for the new United Airlines, the world’s leading airline. He and his team are responsible for the commercial development and delivery of UA’s retail portfolio:...

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› Mr Mark Nasr, Director, Merchandising Strategy and Development, United Airlines

15.00

Speed Networking: Meet everyone in just 30 minutes

15.30

Refreshments and networking

Customer and Brand

16.00

Increasing brand recognition through strategic sponsorships

Mr Serdar Ekrem Sirin at Aviation Outlook Australia Pacific

› Mr Serdar Ekrem Sirin, Advertising Manager, Turkish Airlines

16.30

Rewarding advocacy with Airscore

Mr Gunnar Magi

Гуннар Маги является Директором по вопросам развития и маркетинга в компании Estonian Air. Он отвечает за развитие брэнда компании и вопросы стратегического развития. Перед этим он работал в компании Скандинавские Авиалинии (SAS) на должности...

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› Mr Gunnar Magi, Director of Development and Marketing, Estonian Air

17.00

Closing remarks from the Chair

Mr Jeff Watson

Jeff Watson is a broadcaster, author, journalist and documentary producer with 40 years in the business. Best known as a presenter on Beyond 2000 which was seen in most countries including the United States and the USSR, Jeff Watson has also...

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