Jerry Angrave is a Certified Customer Experience Professional and managing director of Empathyce. Jerry is an advisor to business leaders who want to make their organisation stronger and more efficient by knowing the real impact of the way they work on customers and employees. Helping to build on cross-industry best practices, Jerry has worked with airlines in New Zealand and with companies that include being from the travel, financial, legal, utilities and pharmaceutical sectors. He has spoken at travel-related events around Europe on using customer experience as a strategic discipline and runs coaching and workshop sessions on the subject.